Louis XIII came to us looking to do something special for their customers for Lunar New Year. They wanted to send out sets of lucky red envelopes 🧧 to their ReserveBar customers. They wanted these to feel expensive and elegant for their high end market.
To customize these traditional envelopes to the Louis XIII brand I designed a custom die line with an insert tab based on their bottle topper. These envelopes incorporate the brand red as well as gold foil and spot uv gloss artwork. They have a luxury feel on heavy stock and function well comfortably holding about 15 US bills. These went out to past Louis XIII customers and worked to bring them back in to purchase again.
